Disziplines and Categories
The Award Disciplines
Got a project you want to enter for the German Innovation Awards? Brilliant – you can take part in one of two disciplines: Excellence in Business to Consumer or Excellence in Business to Business. Pick the one that fits your project best and choose the category that suits it.

Excellence in Business to Consumer
You design products, services or experiences that make everyday life better, smarter or more enjoyable for consumers? – From beauty to e-mobility, smart home to sports & outdoor: this discipline is where every B2C innovation finds its place:
Beauty & Caree.g. Body care, cosmetics, wellness
Drugstore Productse.g. Drugstore articles, hygiene
E-Businesse.g. E-commerce systems
E-Mobilitye.g. Electromobility
Entertainment Electronicse.g. Consumer electronics, TV, audio, video, photo,
accessoriesFashione.g Clothing, shoes, accessories
Food & Beveragese.g. Food, beverages
Gardening & Toolse.g. Garden equipment, garden maintenance, tools,
toolingHeating & Bathroome.g. Bathroom and plumbing, heating, air conditioning and power engineering
Household Appliancese.g. Household appliances, large electrical appliances,
household goodsInterior & Livinge.g. Furniture, home textiles, wall and ceiling cover-
ings, floor coveringsKids & Toyse.g. Games, toys, children products
Kitchene.g. Kitchens, electrical appliances, kitchen accessories, cooking utensils
Leisure & Craftse.g. Leisure articles, hobby and craft supplies, musical instruments
Lightinge.g. Lighting, illuminants
Luxurye.g. Exclusive products, luxury items
Medical & Healthe.g. Medication, rehabilitation and care
Office & Stationerye.g. Paper, office supplies, stationery
Public Spacee.g. Street furniture, advertising technology, security systems, sanitary solutions for public facilities
Smart Livinge.g. Smart metering, smart home
Transportatione.g. Automobility, bicycles, motorcycles, vehicle accessories and mobility service providers
Travel, Sports & Outdoor Goodse.g. Sports equipment and products, sportswear, bags, suitcases, travel accessories

Excellence in Business to Business
You create solutions that optimise processes, transform industries or move entire markets? – From engineering and medical technologies to software, energy or mobility: this discipline honours innovations that make businesses better, more efficient and future-ready.
Automotive Technologiese.g. Mobility technologies, vehicle and component
development, vehicle safetyAviation, Maritime & Railway Technologiese.g. Aerospace engineering, shipbuilding and maritime engineering, rail vehicles, public transport vehicles
Building & Elementse.g. Building materials, building elements, paints, insulation, windows, building automation
Chemical Industrye.g. Fine chemicals, specialty chemicals
Connectivitye.g. Internet of Things, Industry 4.0
E-Mobility Technologiese.g. Electromobility systems, products and components
Electronic Technologiese.g. Automation, measurement technology, sensor technology
Energy Solutionse.g. Regenerative energy systems, power generation, heating and cooling technology
Information Technologies | Functional Softwaree.g. Cloud solutions, data analytics, process management and production software, cyber security, virtual reality, sales and CRM solutions, education technologies
Information Technologies | Industry Specific and Service Softwaree.g. Financial technologies, smart facility, geospatial and touristic related technologies, gaming and media, product and service softwar
Lighting Solutionse.g. Illuminant, lighting technology, projection, light management
Logistics & Infrastructuree.g. Passenger and freight transport, storage, packaging
Machines & Engineeringe.g. Capital goods, mechanics, processes and manufacturing techniques, robotics
Materials & Surfacese.g. High-performance materials and coatings
Medical Technologiese.g. Medical technology, practice supplies, medical devices
Office Solutionse.g. Office equipment, business process and office technologies
Pharmaceuticalse.g. Pharmaceutical products, laboratory equipment
Retail & Trade Solutionse.g. Business equipment, display systems, gastronomy, hotel industry

Additional categories
In addition to registering in the categories listed here, projects can also be registered in one of the higher-level additional categories.
*If an award is also given in an additional category, then corresponding additional service fees will apply for the additional service package.
AI Methods*The possibilities of artificial intelligence are increasingly changing innovation processes in companies. From the data-driven development of services and product ideas to validation on the market, innovations can already be visualized, tested and iterated faster and more cost-effectively using AI. The additional category AI Methods highlights approaches that make use of these new technological possibilities
Circular Impacts*The circular transformation of the economy is exercising our innovation muscle in a remarkable way all over the world. The German Innovation Awards specifically promotes a wide range of solutions, from the adaptation of existing production processes to strategies that extend the product and material life cycle to the development of completely new systemic approaches.
Transformative Solutions*Shaping the future through transformation. Innovation is the engine for mastering the fundamental changes in our economic ecosystems. In the additional category, the German Innovation Awards recognizes projects and solutions that rethink structures and processes from the ground up - in order to counter ecological, technological or structural changes with holistic methodological approaches. To support innovation openness and competence in companies.
"Ideas are plentiful in all companies. However, an idea alone does not constitute innovation. Innovation can only be spoken of when the usefulness of an idea is recognised, leading to the introduction of a corresponding new product. At ams OSRAM, we work every day to connect light with intelligence and innovation. Our goal is to enrich people's lives and make the world safer, simpler, and more efficient. Winning not just one, but several 'German Innovation Awards' in different categories is, after numerous positive customer experiences and press reports, further confirmation of the effectiveness of our actions."


