Laifen Wave Titanium
Winner
Excellence in Business to Consumer
Beauty & Care

Credits
Company / Customer
Details
From award-winning lifestyle-tech brand, Laifen, comes the world’s first electric toothbrush made from 100 % recyclable aerospace-grade titanium, the Wave Titanium. It's also the world’s first dual-action electric toothbrush to combine 66,000 sonic vibrations per minute and wide-range 60° oscillations for a deeper clean and 6x better plaque removal. The Wave Titanium also provides other key benefits for personal dental care, meeting stringent food-grade standards, ensuring safety and skin-friendliness, and giving the Wave Titanium its elegant aesthetic and incredible durability.
The Jury‘s Statement
Many hair styling devices can damage hair due to uneven heat distribution and insufficient protective mechanisms, often resulting in heat damage and frizz. The »Laifen Wave Titanium« addresses these challenges with precise titanium plates that ensure even heat distribution while protecting the hair. Complemented by ion technology and customizable temperature settings, the device enables efficient, effective, and hair-friendly styling that meets high standards. Particularly noteworthy is the well-balanced combination of advanced technology, ergonomic design, and sustainable material selection – a thoroughly considered product that elevates modern hair care and styling to a higher level.









