Virtual Exhibit XR

Details
Audi's multimedia offerings have always provided innovative impulses for the work of journalists and content creators. With the Virtual Exhibit XR based on the Apple Vision Pro, SXCES Communication is establishing another tool for global product and technology communication. This means that automotive technology is visualized in a fully immersive way and directly for production for individual contributions by international media representatives. Thanks to SXCES, Audi has been the first OEM to deliver extensive spatial experiences with the Apple Vision Pro since February 2024, setting standards in automotive press work.






