Infinity Cover
Winner
Excellence in Business to Consumer
Interior & Living
Details
The future is circular, and this mattress exemplifies it. BekaertDeslee offers innovative sleeping solutions with attractive designs but leaves an environmental impact due to CO₂ emissions from raw materials and end-of-use waste. BekaertDeslee aims to close the loop, facing challenges like consumer awareness, cost of recycled yarns, and lack of infrastructure for mattress dismantling and recycling. With EU’s similar ambitions, it’s a matter of when, not if, mattress ticking will become circular. This 100 % polyester, fully recyclable mattress uses various recycled materials. The Digital Product Passport ensures transparency.
The Jury‘s Statement
Many mattresses contribute significantly to ecological challenges due to their materials and end-of-life disposal. The »Mattress of the Future« addresses this issue with a holistic circular approach enabled by the innovative INFINITY COVER. By focusing on recyclable materials, a digital product passport for transparency and traceability, and a thoughtful reuse of resources, this concept sets an example for sustainable textile production. Particularly remarkable is the intelligent combination of environmental consciousness, quality, and durability, which not only enhances the comfort of sleep products but also improves living conditions in a progressive and forward-thinking manner.
