CHEP Promotion Analytics
Description
CHEP Promotion Analytics: end-to-end data transparency for more effective display promotions. For the first time, the CHEP quarter pallet Q+, optimised for promotional and secondary placements, is linked to modern tracking technology, enabling real-time digital tracking. Comprehensive data analyses along the entire promotion lifecycle help to increase sales and thus ROI. At the same time, the optimisation potential of the supply chain is increased – reliably and automatically. CHEP Promotion Analytics offers a better and more accurate alternative to previously used methods such as selective on-site inspections. Both manufacturers and retailers can use the new tracking tool to view the promotion status and location at any time and take immediate action if necessary.
Winner
Excellence in Business to Business
Logistics & Infrastructure Company CHEP Deutschland GmbH Development CHEP Deutschland GmbH Share
Logistics & Infrastructure Company CHEP Deutschland GmbH Development CHEP Deutschland GmbH Share